Innoship and DEICHMANN Enter a Strategic Partnership to Streamline Shipping Operations
In a move marking a significant retail and technology milestone, Innoship, part of the Alsendo Group, leader in tech-enabled delivery management solutions, has successfully partnered with the international footwear heavyweight DEICHMANN.
This collaboration is the culmination of an extensive selection process, wherein Innoship showcased its technical expertise and state-of-the-art technology. DEICHMANN, eyeing a revamp of its shipping processes as part of its digital transformation strategy for online and omnichannel business, was searching for a partner capable of enhancing user experience and ensuring quick carrier integration.
Sven Senkbeil, Product Owner Fulfillment Solution at DEICHMANN, said,”We chose Innoship because of their deep technical knowledge and understanding of our vision. Their commitment to innovation and user-centric approach makes them the perfect fit for us.”Sven Senkbeil, Product Owner Fulfillment Solution at DEICHMANN, said, “We chose Innoship because of their deep technical knowledge and understanding of our vision. Their commitment to innovation and user-centric approach makes them the perfect fit for us.”

What does this partnership aim to achieve?
- Accelerated Time-to-Market
In an evolving logistics industry demanding more flexibility, DEICHMANN seeks to bring on new carriers swiftly. Innoship promises a rapid and smooth integration process, helping DEICHMANN stay nimble in this highly competitive landscape.
- Elevated User Experience:
With the integration, customers can select from an expansive list of carriers, parcel shops, and lockers. Plus, real-time parcel tracking ensures they remain updated about their deliveries, promising an enhanced shopping experience.
- Operational Efficiency
The collaborated solution integrates carrier APIs seamlessly and refines processes like label printing and shipping document creation.
“Dan Ungureanu, Co-Founder and Business Development Manager at Innoship is excited about the collaboration,” With DEICHMANN on board, we’re looking forward to sculpting a digitally advanced future for shipping operations across various markets.”Dan Ungureanu, Co-Founder and Business Development Manager at Innoship, is excited about the collaboration, “With DEICHMANN on board, we’re looking forward to sculpting a digitally-advanced future for shipping operations across various markets.”

The partnership brings forth Innoship’s dynamic allocation system, which promises an average cost reduction of approximately 20%. Concurrently, delivery performance is enhanced by up to 15%, amplifying customer satisfaction. Additionally, the integrated API brings a network of over 150,000 lockers and PUDOs (Pick Up Drop Off), enhancing user experience and promoting green initiatives.
This strategic partnership between Innoship and DEICHMANN presents an excellent blend of retail and technological expertise, promising to reshape the shipping landscape in multiple markets.
About the Brands
Innoship
Part of Alsendo Group, Innoship stands at the forefront of advanced delivery management, helping retailers elevate customer experiences via streamlined delivery processes.
DEICHMANN
Founded in 1913 and headquartered in Essen, Germany, DEICHMANN has evolved into Europe’s leading footwear retailer, making its presence felt in 31 countries.
Alsendo
As a pioneer in logistics and technology solutions for businesses, Alsendo is focused on refining shipping processes with state-of-the-art technology.