Aronia Charlottenburg & Innoship - How Delivery Optimization Enhances Customer Experiences

The Story of Aronia Charlottenburg: From Passion to Market Leader

Aronia Charlottenburg is more than just a brand—it is a story about passion for health and nature. Its founders combined these two fields to create a clear mission: delivering health inspired by nature. For over 10 years, Aronia Charlottenburg has promoted the consumption of natural products, from superfruits to plants and vegetables with remarkable properties, contributing to people’s well-being.  

Superfruits and medicinal plants have become increasingly popular in recent years due to their recognized health benefits. Aronia Charlottenburg’s products are valued for their ability to support immunity, energy, and overall health.  

Overcoming Logistics Challenges with Innoship platform

As the business grew, managing orders across multiple courier platforms became a major challenge. Tracking deliveries required manually accessing each courier account, leading to delays in customer responses and high time consumption.  

Partnering with Innoship radically changed this dynamic. By integrating all couriers into a single platform, Aronia Charlottenburg optimized the shipping process, gaining complete visibility over order statuses. This allowed the team to respond quickly to customers, reducing wait times and significantly improving their experience.  

“When you have thousands of orders daily, every minute counts. Before, we had to manually check each delivery, juggle between couriers, and ensure everything arrived on time. Now, thanks to you, the entire process is fast and hassle-free. Choosing the right courier is done automatically, and we can focus on what really matters: satisfied customers,both with our products and our delivery service.”  — Cristian Țîrcuș, Founder & CEO of Aronia Charlottenburg

The benefits of using the Innoship platform

– Automatic selection of the optimal courier – The system automatically selects the most suitable courier based on the delivery area and estimated delivery time, increasing shipment predictability.  

– Real-time tracking – Order statuses are instantly visible, allowing the team to quickly intervene in case of delays.  

– Reduced order processing time – Accessing all deliveries from a centralized panel has simplified management.  

– Positive customer feedback – The improved experience has led to increased customer satisfaction, reflected in the reviews received.  

“At Innoship, we aim to provide our partners with not just an efficient technological solution but also constant support for optimizing deliveries. The collaboration with Aronia Charlottenburg is a perfect example of how technology can transform a complex process into a real competitive advantage. We are delighted to support the growth and operational efficiency of a successful Romanian brand.”  — Cristian Gheorghe, Business Development Manager at Innoship 

Top Platform Features That Drive Innoship’s Success

For Aronia Charlottenburg, integrating all courier companies into a single platform was a decisive factor. Additionally, the platform offers:  

– Advanced filtering of orders by various criteria, including customer name, order number, or location.  

– Quick access to order statuses even without a tracking number (AWB), facilitating efficient delivery management.  

– Internal comments and a discussion history for each delivery, providing better traceability and effective customer support.  

– An intuitive interface that simplifies operational processes and improves team productivity. 

How Innoship Reports Help Optimize Customer Experience

Aronia Charlottenburg frequently uses the reports provided by the platform to optimize deliveries:  

– Tracking delayed to quickly intervene in solving problems.  

– Analyzing courier performance to select the most efficient transport partners.  

– Optimizing logistics processes to reduce delivery times and improve internal workflows.  

A Successful Business, Supported by Technology

Today, Aronia Charlottenburg offers over 150 products, with some of the most popular being Aronia Juice, Aronia + Sea Buckthorn Juice, Aloe Vera Gel, Siberian Blueberry Juice, and Pomegranate Juice. The company’s rapid growth has been supported by technologies that streamline processes, and Innoship has played a crucial role in optimizing deliveries and enhancing the customer experience.  

Thanks to this collaboration, Aronia Charlottenburg continues to offer high-quality products, delivered quickly and efficiently, strengthening its position as a leader in natural health and wellness.